Branding and visual identity outcome for the creative brief by Glow & Grow Club. The brand was BLENDED, the new coffeeshop in town with a promise to deliver exciting blended coffee drinks. The deliverables: a primary and secondary logo, logo mark and brand pattern, package design for their coffee blends, take-away cup design, loyalty card design and any extras!
I decided to go for a combination of soft colors with black and white. For the pattern, I chose a playful design where the brand's name BLEND is incorporated, becoming a main element of the packaging.
For this design, I used Photoshop and Canva, and Freepik.com for the mockups!
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